Our Story
ThinkUp Academy is a proudly private education provider operating under the umbrella of ThinkUp Group Ltd, a pan-African holding company headquartered in Mzuzu, Malawi. ThinkUp Group leads a diversified portfolio in education, technology, and enterprise development, with a clear mission to transform lives and build a better Africa through skills, innovation, and opportunity.
Formerly established as Genius Business College in Springs, Gauteng, South Africa, the institution was founded on the belief that quality education should be a vehicle for personal growth and societal advancement. As the organization expanded in scope and vision, the brand evolved into ThinkUp Academy — a name that captures our bold, future-focused commitment to elevating learning across the continent.
Today, ThinkUp Academy serves diverse learners across Africa with flexible, practical training that equips them for work, business, and beyond.